Marketing Job Outlook and Hiring Trends: Q1 2024
UPDATED: 03/26/2024 Key Stats for Marketers MarketingHire's Marketing Job Outlook and Hiring Trends is a regularly updated column that provides the latest research and trends and job outlook for the…
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Average Marketing Salary by State (US)
Key Stats for Marketers Total Number of Marketing Managers Employed in the US According to the US Bureau of Labor and Statistics (BLS) there are approximately 358,200 (2022) marketing managers…
How To Choose and Manage Job References: A Critical, But Often Overlooked Component of an Effective Job Search Strategy
Seven Steps to Effectively Selecting and Managing Your Job References Choosing job references is often treated as an afterthought by job seekers. However, references deserve to be treated as a…
How AI Is Transforming Marketing (2024)
The Transformative Impact of Artificial Intelligence on Marketing: Adapting for Success Artificial intelligence (AI) use has skyrocketed in the last few years. In 2023, AI use among the public increased…
How to Spot a Bad Boss or Toxic Company Culture During a Marketing Job Interview
A marketing job interview isn’t merely an employer’s opportunity to evaluate a job candidate’s potential fit with the company, it’s also your opportunity to evaluate the potential employer to determine…
Majority of U.S. Workers Seek to Change Jobs To Increase Wages; Most of Those Who Switched Jobs Saw an Earnings Increase
A new study from Pew Research finds that around 1 in 5 workers are somewhat likely to look for a new job during the next 6 months. Most of those who switched jobs from 2021-2022 saw an increase in real earnings, while less than half of those who remeained at their jobs did not see a wage increase.
ANA Best Jobs Ever Video Screenshot
ANA Creates Plan to Address Marketing Field’s Talent Crisis
The ANA has a new initiative addressing the shortage of marketing professionals with a new campaign targeting college students with the objective of persuading them to choose marketing as a…
Javier Benito, Coca Cola Chief Marketing Officer for North America. Credit: ImageCollect
ANA Study Finds Women Well-Represented, But a Lack of Diversity in the Advertising / Marketing Profession
A new report from the ANA and the ANA's Alliance for Inclusive and Multicultural Marketing, “A Diversity Report for the Advertising/Marketing Industry,” combines three recent surveys of ANA and AIMM…
CMO Tenure Chart Source: Spencer Stuart
CMO Tenure Falls to Less Than Half That of Other C-Level Executives
According to Spencer Stuart's recent CMO Tenure Study, the average tenure of a CMO at the top 100 US ad spenders has fallen to 43 months. While that's much better…
MarketingHire Founder/CEO Creates ConnectedMarketers Knowledge Sharing Group for Marketers
It's no secret that LinkedIn Groups as a whole have a well-earned reputation for too often being poorly managed and filled with low quality posts. There are hundreds of magazine…
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Creating the Optimal Job Search Plan
In this age, the only effective plan for a job search is an integrated job search strategy. Here are some essential components of an integrated job search:(1) Create highly targeted…
How to Find Out What Your Job References are Saying About You
A great reference from a former manager can impress a prospective employer and help clinch a new job, however, a bad reference can sink a great opportunity and cause enormous…