Career advice for marketers.

Read more about the article A Multitude of Hope for Job Seekers
Woman applicant worrying during job interview. Over the shoulder view. Focus placed on sheet in front results are good.

A Multitude of Hope for Job Seekers

The group’s philosophy is both a throwback to the traditional American value of self-reliance and a paean to the power of individual initiative in modern culture.  Economic disobedience asks each…

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Read more about the article How to Convey to an Employer That You’ll Excel at a Marketing Job You Want
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How to Convey to an Employer That You’ll Excel at a Marketing Job You Want

Employers have changed the definition of what it means to be qualified for a job. You, however, can’t ignore those implications.  This one change will determine your ability to compete…

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Read more about the article Most B2B Podcasts Suck Far More Than They Should. Eleven Things You Can Do So Yours Doesn’t
Happy young man recording a podcast, close up

Most B2B Podcasts Suck Far More Than They Should. Eleven Things You Can Do So Yours Doesn’t

With podcasts becoming almost mandatory for B2B marketing today, it’s frightening just how bad so many business-focused podcasts are. If I had to point to one overarching description of the…

Continue ReadingMost B2B Podcasts Suck Far More Than They Should. Eleven Things You Can Do So Yours Doesn’t