How to Use Your Network to Find Your Next Marketing Job
Brooks bases his assertion on a survey done among executives in the advertising and computer industries. They were each given a quiz on their industry knowledge and then asked to…
Career advice for marketers.
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Best and Worst Times and Days to Post on Facebook, Twitter and Tumblr
Updated, February 12, 2024 If you post in social media, you want to post on the optimal days and times to best reach your target audiences. We're going to take…
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Avoiding Mistakes and Gaffes In Your Resume
Having mistakes and gaffes in your job resume spell disaster for your job search. The last thing an employer needs is to look at a poorly written resume. The employer…
There’s No Need to Pad Your Resume
It seems like a good idea, harmless in fact. Your friends assure you that everybody does it and that employers rarely check resume facts. Going on blind faith and convinced…
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How to Create an “Interviewable” Resume
It is rumored that the only word William Shakespeare wrote on his resume was "Available." We'll probably never know if that is true. But it raises an interesting question. How much…
Boss is looking at resume at job interview.
Get In the Game With a Great Resume
During the job hunter's market of the 1990's, employers were settling for less than qualified candidates because the candidate pool was so small. Job hunters were able to name their…
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How to Write a Killer Cover Letter
As a job seeker, you shouldn’t overlook the importance of a cover letter. If written strategically, a cover letter increases your chances for consideration and provides an opportunity to highlight…
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Warning: If You’re Using One of These Terms on Your Resume, Change It! The Most Overused Phrases and How to Say It Better
A study of more than 1,300 senior managers at companies in the US and Canada with 20 or more employees, an independent research firm, found these terms among the “most…
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The 25 Best Jobs for Maintaining a Healthy Work-Life Balance (Spoiler: 7 are in the marketing department)
Multiple studies have found that work-life balance has been steadily decreasing in the past few years. Tech jobs have especially been known for being very demanding on one's personal life.…
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Use Your PALs Networks to Land Your Ideal Marketing Job
Your PALs are: Your Professional association or societyThe Alumni association of your undergraduate and, if appropriate, graduate schoolA LinkedIn group that focuses on your profession, industry or both In order to wring the…
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Five Stumbling Blocks To Successful Networking And How To Overcome Them
1. A RELUCTANCE TO TALK TO STRANGERS. You were taught at an early age not to speak to people you don't know. It's not safe. In certain situations today this…
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How to Make a Great First Impression and Get the Job
Whether your initial meeting is face-to-face, over the phone or via the Internet, you do not have time to waste. It pays for you to understand how people make their…